Advanced Link Manager presents the information gathered from search engines in a set of interactive, easy to use reports. Each report can be viewed by clicking on the corresponding tab in the upper side panel of the main frame.

There are six tabular reports: Domain Information, Unverified Referrers, Referrers, Referrer Evolution, Search Engine Evolution and Link Text. For three of them (Referrer Evolution, Search Engine Evolution and Link Text) a graphical rank evolution chart is also available.

Domain Information Report

This report displays contact and reciprocal link information for all potential partner websites available in your project. When a domain is selected, you can get additional information about it in the Domain Details panel.

For each domain, the following information is available: Reciprocal status, which displays the reciprocal status between the selected website domain and the referrer domain that is displayed in the current line and Contact status, which displays the status that is currently assigned to describe the current progress of your link exchange campaign. The integrated Email Composer will help you keep in touch with the owner of the domain.

You can find detailed information about the Domain Information Report in the User Guide.

Unverified Referrers Report

The "Unverified Referrers" report displays the web pages that have been reported by the search engines to have a link to your website.

To see the real (verified) referrers look at the Referrers report instead. For each referrer, the following information is displayed in the corresponding column: Rank, Date Added, Status, Last Updated, IP Address.

You can find detailed information about the Unverified Referrers Report in the User Guide.

Referrers Report

The "Referrers Report" displays the web pages that have been verified and are definitely linking to your website. This information is only available after you've ran an update that had the "Gather links details" option enabled.

The Referrers Report is tied to a date: the date when a Gather links details update was run for the project. That means that the report will display the related information for the date when the update took place.

When a new "Gather links details" update is executed, you can still access the old data by going back to a previous date (when the update was done). The "Date" drop-down list box in the top right corner of the Backlinks Report allows you to select the date for which the information is displayed.

You can find detailed information about the Referrers Report in the User Guide.

Backlinks Evolution Report

The "Backlinks Evolution" allows you to track the referrers of the targeted domains using a graphical representation.

This chart will contain information about the number of referrers of the selected URL collected from all the active search engines of your project, for the selected period of time. In the Chart view, the number of referrers is represented on the vertical axis, while time is represented on the horizontal one.

The Legend at the bottom of the chart allows you to better understand the information depicted in the chart. The Legend displays a color for every selected domain. This color is used to draw the graphical evolution (lines or dots) of that specific domain.

You can find detailed information about the Backlinks Evolution Report in the User Guide.

Search Engine Evolution Report

This report allows you to track the estimated number of referrers (the number of pages reported by a search engine to have a link to your website).

Note that in the "Search Engine Evolution" Chart view there is a line for each one of your project's search engines. Each search engine will be represented by a unique color, automatically assigned by the Advanced Link Manager.

In the Search Engine Evolution chart, the information displayed will take into account the backlinks evolution of the selected URL on all the active search engines of your project. You are thus allowed to see which search engine has worked best for the optimization of your rankings.

You can find detailed information about the Search Engine Evolution Report in the User Guide.

Link Text Report

The Link Text Report shows an overview of the text contained in the anchor tag of a backlink. This report has two views: The Tree View (a hierarchical view that shows the link text as parent and the referrers as chilidren) and The Chart. This last view is a pie chart that shows the link text that is used more often when linking to your page. It shows the share of the pie for each link text from the total number of links that point to your website.

In the lower panel there is a legend of the above pie chart. Selecting an item in the legend will cause the slice that belongs to that item to detach from the chart for more visibility.

You can find detailed information about the Link Text Report in the User Guide.